Most people think of mobile marketing as reaching out only to
those users that have the latest smart phones (iPhones, Droids,
WinPhone7). This is partially true. It is very important to
understand that mobile marketing does not begin and end
with smart phones. Computing devices are getting smaller
and their processing power is increasing. Of greater
importance is the fact that these devices don't need to
be plugged in. This is mobility.
Longer battery life = more mobility.
Mobile development needs to
compliment and support your mobile
marketing strategy.
The mobile web very much includes tablets (iPad) and newer
laptops as well. It is very important that your online presence
effectively reaches various devices. This is where mobile
development comes in. The more consumers use mobile devices
the more important it becomes to have your message flow
from one device to another. And knowing when to create
a native application (iPhone App) or build a Mobile Web Application
that serves all platforms via HTML5 / CSS3 is a question of
strategy...and a very important decision for your business.
Jivaldi can build a mobile strategy and solution for your
business in a variety of scenarios that may include:
- iPhone/IPad application development
- WinPhone7 application development
- Android application development
- HTML5 / CSS3 development (Mobile Web App)