We find ourselves in a very challenging golf market don't we? Combine the fact that the industry is completely and utterly over-built with consumers who have curtailed their spending habits, well it boils down to basic supply and demand. And if we go back and think about those business courses we took eons ago we can all recall that when supply exceeds demand, this puts downward pressure on the pricing of everything golf – including the cost of a round of golf at your course!
While none of us knows how long this deflationary golf market will last, one thing is for certain – and that is you (golf business owner or course manager) must be savvy with your online and offline marketing efforts. The days of kick your feet up on the table as tournaments and golfers rolled in are over for now. Golf courses and business now how to work that much harder to keep their heads above water. Or do they?
For the first time in years, the number of courses closures is outpacing the number of courses built.
There is hope. Jivaldi is all about creating and developing relationships online. That’s what we are good at. And we just happen to have a considerable amount of golf industry experience. (It helps that the family of our owner has owned and operated two 18-hole golf courses in Calfiornia). So if you are looking for a team who is intimate with the golf industry (40+ years of experience), has 20 combined years of marketing experience and has roots in the Silicon Valley, well, let’s just say that we don’t believe that there is a marketing company on the planet (yes, we’re that confident about this one) that is better suited to help get back your marketing share in the coming months and years.
So stop having to worry about how you’ll keep up with other courses and businesses who continue to drop their prices. Success starts when you stop doing what your competitors are doing – and do something different.
Jivaldi will make this happen.
Jivaldi knows golf, and how we can help drive business to your door. What say you?
:: Case Studies ::
The Bridges Golf Club
The Bridges Golf Club of California is well known for its tight and
sloped fairways, fast greens and difficult layout. Golfers from
Northern California battle The Bridges and need tender loving care to
keep them coming back to the course. We'd enjoy the opportunity to explain how Jivaldi utilizes the web
to increase the number of rounds at the course and increase bookings for Weddings and Events.
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Sunol Valley Golf Course
Located in the San Francisco Bay Area, Sunol offers 36 holes of Championship golf. Jivaldi has delivered version 4.0 of Sunol's website and the site sits at the heart of Sunol's marketing efforts. Jivaldi also delivered a tour of both the palm and cypress golf courses. Sunol has been an incredibly successful case study for Jivaldi and we'd be happy to walk you through some of these examples when we chat.
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SystemGolf Inc.
A premier golf school in California, led by golf instructor Joey Pickavance, SystemGolf brings golf instruction to a new level. Jivaldi constructed a simple, yet focused web presence for SystemGolf and remains in a consulting role to direct upcoming marketing campaigns.
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More Happy Golfers
This is our own baby. A system that helps drive golfers to your golf shop. Instead of relying on third-party portals and selling tee times to outside vendors, through this application we rekindle the relationship between golf courses and their customers.
Golf Coupon System
We're experienced, we're good at what we do & our Team thrives on driving new business for our clients.
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